From Insight to Action
How Thomas International Enhanced Client Engagement through
Strategic L&D Consultations.
Overview
Thomas International, renowned for its behavioral, aptitude, personality, and emotional intelligence assessments, sought to deepen its client relationships by offering strategic Learning & Development (L&D) support. Collaborating with Enable Education, they introduced a pilot program providing complimentary one-on-one L&D consultation sessions to select clients. This initiative aimed to bridge the gap between assessment insights and actionable development strategies.
The Challenge
While Thomas International’s assessments offer profound insights into individual and team behaviors, translating these insights into effective and tangible L&D programs remained a challenge for many clients. Recognizing this, Thomas aimed to provide additional value by facilitating access to expert L&D consultation without building an internal consultancy.
The Solution
Enable Education partnered with Thomas International to design and execute a seamless client engagement initiative that included:
Tailored Outreach
Enable provided customized email templates with integrated booking links, allowing Thomas to easily invite a curated group of long-standing clients.
Collaborative Tracking
Both teams maintained shared tracking systems to monitor engagement, feedback, and outcomes, ensuring transparency and continuous improvement.
Expert Consultations
Clients received personalized, no-obligation sessions focused on identifying development opportunities and offering practical, strategic perspectives on learning strategy.
The Results
The pilot program yielded impressive outcomes:
High Engagement
Over 10% of invited clients participated—remarkably high for a non-incentivized offer.
Positive Feedback
Clients described the sessions as timely, insightful, and highly valuable, often leading to immediate strategic conversations internally.
Strengthened Relationships
Thomas deepened its role as a strategic partner, enhancing client loyalty and uncovering new opportunities for collaboration.
Participant Feedback
Clients shared overwhelmingly positive experiences:
“I really enjoyed our conversation—it was both energizing and insightful. I appreciated the fresh perspectives, especially around engaging senior leaders and leveraging formats like podcasts.”
“I genuinely feel more confident about growing this program now than I did before our discussion. Your questions and suggestions really helped clarify our path forward.”
“It was a pleasure to spend the past hour with you. I appreciated the ‘safe space’ and expanding on topics and learning practices together.”
“Thanks again for generously sharing your time and expertise. I truly appreciate it and look forward to continuing the discussion.”
Client Testimonial
“We recently ran a program with Enable Education where we invited a selection of long-standing Thomas clients to meet one-on-one with their team for complimentary L&D consultation sessions. These weren’t sales calls—they were genuine, value-led conversations. It was incredibly easy to execute—Ben’s team provided a tailored email template with a booking link, and we tracked progress together. Uptake was high: over 10% of clients accepted the offer, giving us valuable touchpoints and delivering great insights back to our team. The feedback reinforced how powerful it can be to pair our tools with expert implementation support.”
Conclusion
This collaboration exemplifies how strategic partnerships amplify client value. By combining Thomas International’s robust assessment tools with Enable Education’s L&D expertise, clients received comprehensive support, transforming insights into impactful actions. The success of this initiative underscores the potential for similar collaborations to enhance client engagement and drive meaningful development outcomes.